Michelin began in 1889, but their most important innovation for the tyre industry came in 1946 when they developed the radial tyre, the type of tyre that every new car has been fitted with since the 1970s. Perhaps best known for Bibendum, The Michelin Man, the company has developed him as much over the years as they have their tyres. Michelin can also claim to be the only tyre available on the world’s fastest car, the Bugatti Veyron.